Posted from a real profile
We post from your personal Facebook profile, not a faceless business page. Groups trust a person — a neighbor — far more than a brand.
AARON-OPERATED • SERVICE-PRO-FOCUSED • NO AGENCY BS
Get new leads and loyal local customers — without spending a dime on ads.
Hey Aaron's Facebook Marketing puts your business in front of your town in the groups where neighbors already ask “who do you recommend?” You get highly customized posts built for engagement, targeted group research, daily posting, and a simple dashboard that handles and reports your leads.
From $1,000/mo· $0 ad spend
Example
LR
Wrapped up this re-roof in Coldspring today 🙌 Architectural shingles, tore off and done in a day. If your roof's taken one too many Texas storms, I'm happy to climb up and take a look — free inspection, no pressure. Just comment or send me a message 👇
👍❤️🔥 47 · 12 comments · 3 shares
👍 Like💬 Comment↗ Share
How it works
The secret sauce.
Big agencies run you a branded ad and hope. We do the opposite — we show up like a trusted neighbor, with real work, in the right rooms. Here's the recipe:
Your real job photos
Actual work, not stock. A real roof, a real truck, a real before-and-after is what stops the scroll and starts the DMs.
Targeted group research
We find and vet the local buy/sell/trade and community groups where your customers actually hang out — and learn each one's rules.
Custom posts, built to engage
Every post is written for that group and that town — a hook, real value, and a soft offer where the rules allow it. Never copy-paste spam.
Daily posting & engagement
We keep you showing up — posting, answering questions, and replying to comments so you stay top-of-mind all month.
Leads in a simple dashboard
Every post gets a tracked link. Every click and lead lands in one simple dashboard you can open any time — handled and reported for you.
A month in motion
What one month looks like.
No mystery. Here's the loop we run, every week, all month long:
- 1
Research & join
We line up and get into the right local groups for your trade and towns.
- 2
Post your work
Custom posts with your real photos go out daily, matched to each group's rules.
- 3
Engage
We answer comments, questions, and DMs so you stay the helpful local pro.
- 4
You book jobs
Leads land in your dashboard — you answer the phone and close the work.
~80custom posts
~80+local groups
~2Mneighbors reached
Everyclick & lead tracked
Volumes shown for the Territory plan. Audience is the combined membership of the groups you're in — your reach, not a promise of views.
Ads vs. groups
Same goal. Very different deal.
Both get you in front of your town. Only one keeps working after you stop paying — and only one costs you nothing in ad spend.
| Facebook Ads | Group Marketing | |
|---|---|---|
| How you pay | Per click & impression | Flat monthly fee |
| Ad spend on top | ✕ Required | ✓ $0 — none |
| When you stop paying | ✕ Leads stop that day | ✓ Posts stay up, keep working |
| How you show up | A “Sponsored” ad in the feed | A trusted neighbor in the group |
| Built on | Real photos optional | Your real work, from a real profile |
| Gets better over time | ✕ Resets with the budget | ✓ Compounds as you build reputation |
| Lead dashboard | ✓ Yes | ✓ Yes — simple & reported |
Your dashboard
You'll see it working.
Every post is tracked, so views, clicks, and leads land in one simple dashboard. Judge the whole thing on cost per booked job — not reactions or reach.
Views4,820▲ 38% this month
Clicks to you1,040▲ 22% this month
Leads58▲ 31% this month
ViewsClicksLeads
Sample view. Your real numbers fill in as the campaign runs — nothing here is a claimed result.
The anatomy of a post
Why these posts actually work.
It's not luck and it's not spam. Every post is engineered to read like a helpful neighbor and end in a message — posted from your own profile, in a group that allows it.
Example
LR
Wrapped up this re-roof in Coldspring today 🙌 Architectural shingles, tore off and done in a day. If your roof's taken one too many Texas storms, I'm happy to climb up and take a look — free inspection, no pressure. Just comment or send me a message 👇
👍❤️🔥 47 · 12 comments · 3 shares
👍 Like💬 Comment↗ Share
JM
Jenny M. Just sent you a message — our garage roof has been leaking!
- The hookA real moment — “wrapped up this re-roof today” — not a sales pitch. It earns the scroll-stop.
- Your real photoActual work from your phone. Stock photos get ignored; a real Texas roof gets comments.
- Value before the offerA free look, a tip, a heads-up. You're the helpful local pro first, the salesperson second.
- A soft call to action“Comment or send me a message” — easy, low-pressure, and only where the group's rules allow it.
- Posted as you, in the right groupFrom your personal profile, in a vetted local group, so you show up as a trusted neighbor.
What we need from you
We handle the hard part — the groups, the research, the writing, the posting, the tracking. Your side is short:
- Real job photos. Snap a few shots on every job and send them over. That's the fuel.
- Access to post from your Facebook profile. We post as you, following every group's rules — you stay in control.
- Answer fast. When a neighbor comments or messages, quick replies win the job. We'll route every lead to you.
That's it. You keep doing great work and answering the phone — we keep your town talking about you.
The two plans
Pick your territory.
The difference is coverage and volume — how many local groups you're in and how often you show up. Both are managed end-to-end and tracked in a live dashboard. Month-to-month, one client per trade per service area.
Local
$1,000/mo
Your town and the ones next door.
- ~40 vetted local groups in rotation
- ~40 posts a month (about 10 a week)
- Posted from your profile, your real photos
- Daily engagement & join-request management
- Live click + lead tracking dashboard
- ~1M+ local group members in reach audience in rotation
Territory
$2,000/mo
Your whole service area, higher frequency.
- ~80+ vetted local groups in rotation
- ~80 posts a month (about 20 a week)
- Posted from your profile, your real photos
- Priority expansion into new towns & groups
- Live click + lead tracking dashboard
- ~2M+ local group members in reach audience in rotation
Not sure which? Call me at 713-384-8985 and we'll size it to your market in ten minutes.
Straight Answers
Facebook group marketing, answered.
Is Facebook group marketing better than Facebook ads?+
They do different jobs. Facebook ads rent attention — you pay per impression and it stops the moment your budget does. Facebook group marketing earns attention organically inside the local groups where neighbors already ask for contractor referrals, and the posts keep working after they go up. Ads buy reach fast; groups build durable local presence with no media spend. If you only have a thousand dollars, groups put all of it into the work instead of into the auction.
Do I have to spend money on ads too?+
No. That's the whole point — there is zero ad spend. The monthly fee covers the research, the custom posts, the daily posting, the engagement, and the lead dashboard. Nothing goes to Meta.
Do you post from my personal Facebook account?+
Yes, and that's the secret sauce. Community groups trust a real local person far more than a faceless business page. We post as you, with your real job photos, following each group's rules — so you show up as a trusted neighbor, not an ad.
Isn't posting in Facebook groups just spam?+
Done wrong, yes — which is why most contractors get removed. Done right, it is value-first: answering questions, sharing real job photos, and only pitching where a group's rules allow. We vet every group and match the post to its rules, so you build a reputation instead of a ban.
How many leads will I get?+
Nobody honest can promise an exact number before seeing your market, trade, and reviews. What we do is put you in front of a large local audience consistently and track every click and lead in a dashboard, so within about 90 days you can judge it on cost per booked job — the only number that matters.
Is there a contract?+
No. It's month-to-month like everything at Hey Aaron! Marketing — re-earned every 30 days — and one client per trade per service area, so you're the only roofer (or plumber, or electrician) I'm doing this for in your market.
Want the groups
working for you?
Tell me your trade and your towns and I'll tell you how many local groups you can own — and whether Local or Territory fits. Ten minutes, no pitch deck.
Jenny M. Just sent you a message — our garage roof has been leaking!